Project Description

Tooth Whitening Solutions – Dr. Pia on ABC7 Eyewitness News Sunday Morning

How can you whiten your smile? NYC Cosmetic Dentist, Dr. Pia Lieb showcases the best tooth whitening products and solutions on the market for patients who want to brighten their smile either in the dental office or at home:


Over the counter (OTC)  Tooth Whitening Tools

Over the counter teeth whiteners are perfect for performing touch-ups at home and can be affordable. OTC whitening solutions are not recommended for drastic makeovers since they are only capable of whitening no more than 3-4 shades brighter in color. Try not to over whiten or you risk having sensitive teeth!

Teeth Whitening Trays

Patients can have a custom mold whitening tray made in the office and can then purchase a peroxide gel product. The peroxide gel goes in the mold and you can wear it between 6 hours to 12 hours. Patients can even sleep overnight. When you are done with the session, brush out the remaining residue. The cost of this process is roughly about $400-500 in the office. Once you have the molding you can just rebuy the product used to whiten your teeth. There are also quick mold whitening solutions that only take between 30 minutes to two hours.

In-office Bleaching

A whitening gel is placed on the tooth while the gums are isolated and cheeks retracted. An ultraviolet or halogen light then activates the chemicals in the gel to create a brighter smile. The procedure lasts anywhere between 75 to 90 minutes with the cost between $900 to $1300. The procedure should be performed once a year to combat stains caused by coffee, soda, and wine. Other in-office procedures include BioLas  – “The Laser Smile”, it is marketed as the only real laser on the market. The procedure takes about 15 minutes with a cost of approximately $1395.